Independence Blue Cross
Independence Blue Cross is a health insurer based in Philadelphia, Pennsylvania, in the United States. Independence is the largest health insurer in the Philadelphia area, serving more than two million people in the region and seven million nationwide.
About the Project
Challenges & Solution
Live Image Magnification & Multi-Cam Switching. In a partnership with Mainline AV, we were solicited to provide live image magnification services for the Childhood Wellness Conference in Philadelphia, PA. Almost 500 community health leaders from across the country attended “Healthy Futures: A Recipe for Childhood Wellness,” which shared the latest in research in childhood wellness and obesity prevention, including primary findings from the Independence Blue Cross Foundation Healthy Futures initiative.
We provided a multi-camera setup to record the conference while providing a closeup camera feed to the projection screen for the audience. We also provided an HD feed to PCN TV so that they could later broadcast the event.